• 24 January 2025

In Nepal, music videos are on the rise, as people are exploring foreign cultures and using the country’s unique beauty with available video production services. From the creation and editing of films through companies such as Lamp Bird which specializes in event and travel videos to documentary video making, Nepal has something in store for every aspiring artist with spectacular sights to experience. 

Due to the rising number of individuals trained in the use of equipment, musicians can produce striking video performances that appeal to both local and foreign audiences. Read below to find out how  Lampbird can help you create splendid music videos in Nepal and tips and the best services if you need them.

How Lampbird creates stunning music videos 

To make spectacular music videos from Nepal, Lampbird understands there is a need for planning, creativity, and working with colleagues from the region. Here are some areas where the company focuses on to create an overall best shot:

1. Come up with a unique concept

Lampbird begins with capturing ideas that represent your music. Deciding on the mood and theme using engaging narratives is essential. The company along with its creative ideas, may get your team or even fans to come up with different views and ideas to broaden the scope. Then, it does everything from concept creation to filming, editing, and everything in between.

2. Make an informed cost planning

Lampbird will help you determine how much you are willing to spend on capturing the music video. Filming costs vary depending on the location, number of crew members, and type of equipment used. Communicating effectively with us will help you find a direction that coincides with your budget.

4. Use Nepal’s natural beauty

Lampbird tries to make the most of Nepal’s natural and cultural beauty like the picturesque mountains and even the lively city landscapes. These locations are bound to improve the aesthetics of your video project.

5. Emphasis on editing and sound design

Post-production is essential to polishing your video. We make sure the editing process includes colour correction and audio editing to create a cohesive and professional final product. Our high-quality editing service is all you need.

Unique concepts for creating music videos in Nepal

1. Embrace technology

 Vibez Band recently released Nepal's first AI-generated music video called Thaki Saken (थाकी सके). It presents a story about love and separation created entirely through artificial intelligence. This concept not only emphasizes technological progress. But it also provides an engaging experience that blurs the lines between reality and digital creation. 

2. Folktales and local stories

 Lamp Bird supports incorporating traditional Nepali folktales or local stories into your music video. This approach is reflected visually by connecting with the cultural roots of the viewer and presents a story with many pictures.

 3. Solve contemporary social problems

 Use your music video to address pressing social issues that Nepalis face, such as caste discrimination. or the challenges of immigration. For example, the music video Mero Pani Haina Ra Yo Desh (मेरो पनि हैन र यो देश?) addresses the grievances of non-citizens in Nepal. It conveys a clear message about belonging and identity.

4. Mixed media and animation

Explore mixed media or animation to tell your story creatively. Lamp Bird is also working on various projects using animation to create compelling stories that provide a unique visual interpretation of the song. 

5. Focus on local communities 

Focusing on local entrepreneurs or stories of everyday life in the countryside helps to capture the essence of the local experience. It blends personal stories with broader themes of community and recovery.

Cost of creating a music video in Nepal

General cost estimation 

• Basic production costs: The minimum cost to produce a music video in Nepal starts at NPR 300,000 (approximately $2,250). This budget generally covers basic film editing services without famous actors or complicated setups. 
• Popular faces and high production values: If you want to feature famous actors or want higher production values, costs can exceed NPR 500,000 (approximately $3,750) and up to NPR 1 million (approximately $7,500) for more complex projects involving exotic locations and advanced technology.
• High-end products: For great music videos with film-like production, quality budgets can be as high as NPR-1.5 million to 2 million (about $11,250 to $15,000) or more for such projects. This usually involves detailed deployment, many locations, and the bigger one, the crew.

Additional considerations

• Freelance Videographer: Hiring a freelance videographer can also affect costs. A videographer costs between Rs. 20,000 to Rs. 1,00,000 per day in Kathmandu. It depends on their experience level. With Lamp Bird, the cost is visibly lower and that too with a great quality.
• Permits and Location Fees: Some locations may require a permit to film. This can add up to additional costs ranging from a small fee to somewhat pricey ones. It depends on the location and type of film.
• Post-Production Costs: Editing, colour correction, and sound design are non-negotiable elements that can make up for the overall budget. You need to ensure quality post-production so that the final product gives the audience what they are looking for.

History of music videos in Nepal

1. Initial Days: Traditional folklore videos

In the early days of Nepali music videos Especially in the mid-1980s, the focus was mainly on traditional folk songs. These videos often feature simple scenes that highlight the natural beauty and cultural elements of Nepal.

 It served as entertainment and a means of preserving cultural heritage. Its beauty is straightforward, with spectacular scenery and traditional costumes that resonated with local audiences and helped lay the foundation for future development. 

Mayalu Timi Tadha (मायालु तिमी टाडा) was Nepal's first music video that came out over 40 years ago. It was a milestone in the development of the Nepali music industry and demonstrated the ability of music videos to enhance the storytelling aspect of a song.

2. Transition to modernity

As technology advances and digital platforms become more accessible. The Nepali music video industry has thus changed dramatically. The early 2000s saw the birth of modern pop music videos with high production values.

Innovative storytelling and artists with contemporary themes began to work with skilled directors and photographers. This resulted in works that are visually stunning and appeal to a wider audience. Music genres such as rock, hip-hop, and electronic music took over in Nepal in this era.

Impact of technology and digital platforms

The emergence of YouTube and other platforms proved to be very critical in the good quality and accessibility of Nepali music videos. Now manufacturers are willing to invest a lot. It is usually between Rs 15 Lakhs and Rs 20 Lakhs due to the earning potential through the online audience for each project. 

The choreography and overall production quality of the music videos are getting only better. Songs like Surkhe Thaili (सुर्केथैली) from the movie Woda No. 6 (वडा नम्बर ६), are among the first to benefit from the digital platforms. It became the first Nepali music video to get over a million views on YouTube. Kutu Ma Kutu (कुटु मा कुटु) from the film 2 Rupaiya (२ रुपैयाँ) is currently the most viewed YouTube video in the country with over 217 million views.

Conclusion

Any music video creator wants to elevate their artistic vision and connect deeply to their audience. Lampbird has a proven track record in Nepal creating visually stunning and emotionally resonant music videos using innovative techniques. By choosing Lampbird, you are not only hiring a service but investing in a partnership that will bring your musical narrative to life in a memorable way.